Kiron Interactive partners with Flutter ahead of Sky Vegas launch

By Charlie Dear

Kiron Interactive have teamed up with Flutter Entertainment to launch its brand new online casino title, Penguin Plunge, now available on the Sky Vegas platform.

With the innovative Curious Games playing a big role in the creative, the new look casino game is being rolled out exclusively to the UK market. Sky Vegas' players in this region might notice the design features tailored towards the upcoming festive season.

Sky Vegas has sought to strengthen its content contribution for its players by integrating additional Kiron sports-teamed crash content as part of this latest agreement, including RODEO and Arm Wrestling. The aim here is to merge traditional casino play with sports themes and the new cross-sell opportunities that operators are continually craving.

This aligns with Sky Vegas’ commitment to diversify their offerings, providing a broader range of player interests and enhancing user engagement. While simultaneously helping strengthen Kiron’s global profile, with further deployment to Flutter’s other brands including Betfair and Paddy Power in 2025. 

Kiron’s latest venture is part of a wider expansion plan across the African market as well as forays into the Brazilian market, which indicates a key strategy switch. This is highlighted by the supplier's recent casino suite collaboration with Light & Wonder.

For Flutter, this latest partnership will further bolster their own content following similar announcements last month with Octoplay for its release of Cod Chaos.

Both Kiron and Flutter have been making big moves in recent months and it’ll be interesting to see who they collaborate with next.