This is your gateway to mastering the world of sports betting. Whether you're a newcomer hoping to learn the basics or a seasoned bettor on the lookout for expert tips, you've come to the right place. Our comprehensive guides, regular tips, and in-depth bookie reviews are designed to give you the edge you need to win your bets.
This is your gateway to mastering the world of sports betting. Whether you're a newcomer hoping to learn the basics or a seasoned bettor on the lookout for expert tips, you've come to the right place. Our comprehensive guides, regular tips, and in-depth bookie reviews are designed to give you the edge you need to win your bets.
Manchester United have had a busy summer transfer window so far, with the Red Devils attempting to get back to form after a disappointing 2024-25 campaign.
Liverpool remain active in the transfer market as odds shift on Alexander Isak, Andy Robertson faces an uncertain future, and Harvey Elliott weighs up his next move.
Chelsea are still in the market for new additions, with a little over a week to go until the transfer window closes. Get the latest odds on Simons, Jackson and more to move to Stamford Bridge.
PSG’s decision to sign Lucas Chevalier from Lille over the summer effectively spelled the end for Gianluigi Donnarumma at the French side. Smart money says he's on his way to Manchester - but will it be Utd or City?
Spurs are turning up the heat in their chase for Eberechi Eze, but North London rivals Arsenal are still in the mix. Get the latest transfer odds and bookmaker welcome bonuses.
Aston Villa star Ollie Watkins is a target for Newcastle and Manchester United as the Midlands club weigh up whether or not to cash in on the 29-year-old this summer.
Aston Villa goalkeeper Emiliano Martinez has been heavily linked with a move away from the club ahead of this summer’s transfer window – with the Argentine keenly followed by several potential suitors.
Despite the start of the season still days away, the bookmakers have already provided odds regarding which manager will be first to be sacked. Let's take a look.
Aston Villa haven't made many moves in the transfer window....yet
Despite securing Champions League qualification last season and having the richest owners in the Premier League, Newcastle United have struggled to get transfers over the line this summer.
Max bet £10. New members only. Paid in cash. Offer applies to Sport bets only. Maximum total stake is £10. Each way bets are a maximum of £5 each way (£10 total stake). Full T&C apply
+18 New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Full T&C apply
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full T&C apply
Wager from real balance first. 50X wager the bonus money within 30 days / 50x Wager any winnings from the free spins within 7 days. Contribution varies per game. Available on selected games only. Wager calculated on bonus bets only. Bonus offer and any winnings from the offer are valid for 30 days / Free spins and any winnings from the free spins are valid for 7 days from receipt. Max conversion: 3 times the bonus amount or from free spins: £20. Limited to 5 brands within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposit Full T&C apply
New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. GambleAware.org. Bet The Responsible Way. Full Terms apply Full T&C apply
Min. stake amount: £10 with real money with you first ever bet within 7 days of your registration. Market: Any market (single or multiple/pre-match or in-play/live) Full T&C apply
Bet £10 Get £10 18+. New customers only and is available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. Offer only applies to players who are residents of United Kingdom and Irland. Full Terms and Conditions Apply. Begambleaware.org.
NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 (2.00) OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 (1.80) ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. Full T&C apply
18+. New Players only. Max. Free Bet Token amount: €10.Minimum Deposit: €15. Minimum wagering on Sport to activate the Free Bet Token: €15 Full T&C apply
18+. All Promotions offered on the Website are intended solely for genuine recreational Players using the Services in full compliance with our User Agreement and we may, at our sole discretion, limit the ability of Players to participate in any Promotion. We reserve the right to withdraw the availability of all offers to a Player or group of Players. Full T&C apply
Find the best UK bookmakers with the most lucrative welcome bonuses right here.
Find the best UK bookmakers with the most lucrative welcome bonuses right here.
Max bet £10. New members only. Paid in cash. Offer applies to Sport bets only. Maximum total stake is £10. Each way bets are a maximum of £5 each way (£10 total stake). Full T&C apply
+18 New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply. Full T&C apply
New Players Only. Min £10 qualifying bets, stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full T&C apply
Wager from real balance first. 50X wager the bonus money within 30 days / 50x Wager any winnings from the free spins within 7 days. Contribution varies per game. Available on selected games only. Wager calculated on bonus bets only. Bonus offer and any winnings from the offer are valid for 30 days / Free spins and any winnings from the free spins are valid for 7 days from receipt. Max conversion: 3 times the bonus amount or from free spins: £20. Limited to 5 brands within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposit Full T&C apply
New customers only. This offer is valid for 7 days from your new account being registered. Min Deposit: £10. Free Bet awarded: £10. 1 x £10 must be wagered at odds of 1.75+ to unlock Free Bet. Debit Card deposits only (exclusions apply). Free bet will expire 7 days after the 1st deposit. 18+. GambleAware.org. Bet The Responsible Way. Full Terms apply Full T&C apply
Min. stake amount: £10 with real money with you first ever bet within 7 days of your registration. Market: Any market (single or multiple/pre-match or in-play/live) Full T&C apply
Bet £10 Get £10 18+. New customers only and is available once per household. Max. FreeBet amount: £10 Minimum Deposit and wagering on sport to activate the Free Bet is: £10 Void/cancelled or cashed out bets do not count towards wagering to activate the free bet. Offer valid only to customers making a first deposit of £10 or more. Offer only applies to players who are residents of United Kingdom and Irland. Full Terms and Conditions Apply. Begambleaware.org.
NEW CUSTOMERS ONLY. MAX ONE £10 FREE BET. QUALIFYING BETS MUST BE PLACED AT ODDS OF 1/1 (2.00) OR GREATER. PAID AS BONUS TOKEN WITH MIN 4/5 (1.80) ODDS REQ. SKRILL, NETELLER & PAYPAL NOT ELIGIBLE. T&CS APPLY. Full T&C apply
18+. New Players only. Max. Free Bet Token amount: €10.Minimum Deposit: €15. Minimum wagering on Sport to activate the Free Bet Token: €15 Full T&C apply
18+. All Promotions offered on the Website are intended solely for genuine recreational Players using the Services in full compliance with our User Agreement and we may, at our sole discretion, limit the ability of Players to participate in any Promotion. We reserve the right to withdraw the availability of all offers to a Player or group of Players. Full T&C apply
We can teach you how to bet on sports, with guides that provide everything you need to know to get started. From understanding different types of sports bet to choosing which sport to gamble on, we've got it covered.
Our site can show you how to break down different types of odds and learn what they mean, so you can identify good value in the market for yourself going forward.
Browse our bookie reviews and explore our list of the best sports betting UK operators and apps available. Whether you're after the best odds, the most intuitive interfaces, or the most helpful customer service, our reviews will help you decide which bookie is for you.
Our expert tipsters offer well-researched advice on the most popular sports for betting, including football, golf, boxing, and tennis. Their tips and advice can help you perfect your strategies when it comes to sports betting. Check in with us regularly to keep your knowledge sharp and your bets informed.
Our responsible gambling in sports betting guide offers practical advice and resources to help you stay in control and enjoy betting responsibly.
From major sports events to betting innovations, stay informed and ready to make the best bets.
Dive into a world of information and resources that can help you become a confident bettor. Whether you're here
to learn, improve, or simply stay up-to-date, FIRST can be your trusty companion on your journey to successful sports
betting. Let's do this!
Boxing weight classes explained: from flyweight to heavyweight betting strategies
When it comes to betting on boxing, there are many factors to consider. But perhaps the most important is understanding how the weight class can affect the outcome.
How to bet on cricket - tips, strategies and what to avoid
Cricket is one of the most exciting and multi-faceted sports to bet on, whether you’re a new punter or an experienced bettor. Learn how to bet on cricket in our comprehensive guide.
Cash out, partial cash out and auto cash out explained
A popular betting feature, cash out betting has become a tool that many sports bettors have used to enhance their experiences. It allows bettors to settle any bets that they may have before the event reaches a conclusion, allowing them to take out some of the returns before it is all lost or won.
What is 1X2 betting?
Graeme Hanna is on hand to explain exactly what is meant by 1X2 betting.
Having established their sports betting business as a high-street bookmaker from the late 1960s, Betfred has become an online sports betting powerhouse, with a strong reputation as the market leader for sports betting promotions and bonuses within the UK.
Established in 2025, QuickBet is one of the UK’s newest bookmakers. The site has quickly grown in stature since its recent inception – with tens of sports and several high-value markets up for grabs.
With more than 20 years in the game, 10bet has a well-established digital sports betting product that makes betting easy, and they’ve got a host of impressive betting offers and promotions to keep players coming back for more.
Hailing from Lithuania, 7bet stands as one of the most recent bookmakers to enter the UK market – with its 2024 debut a crucial maneuver for the operator.
At FunkyJackpot, it’s not just the reels and jackpots bringing the buzz; there’s a cheeky bit of sports betting in the mix, too. This ProgressPlay Limited-owned operator boasts a solid sportsbook with extensive betting markets, in both pre-match and in-play. All new bettors get up to £30 in free bets to play on popular sports, from soccer, tennis, to horse racing.
